We had the good fortune of connecting with Jide Fresh and we’ve shared our conversation below.

Hi Jide, is your business focused on helping the community? If so, how?
At In Fly We Trust, we’re dedicated to using our M.E.S.H Books to make a real difference in the community. These books blend creative elements like art and music with practical mental wellness activities to help individuals tackle personal challenges and foster emotional resilience. By making mental health resources engaging and accessible, we’re not just helping individuals; we’re strengthening community ties and encouraging a more empathetic society. We aim to democratize mental health support, ensuring it’s available to everyone, especially those who might not have easy access to traditional therapies.

Alright, so let’s move onto what keeps you busy professionally?
My journey with art began as a means of coping and self-expression after a challenging hit-and-run accident that left me physically and emotionally scarred. This experience steered me toward creating M.E.S.H. Books, a series of interactive art therapy books designed to help others navigate their mental health struggles through creativity.

What sets my work apart is the fusion of art with elements of mindfulness, personal growth, and emotional healing. I’m most proud of how these books have transformed the lives of those who use them, offering them a way to manage stress, anxiety, and other emotional challenges in a manner that’s engaging and empowering.

Getting to where I am today wasn’t easy. The road was fraught with personal and professional challenges, from physical recovery to financial instability. Overcoming these obstacles required resilience, a relentless pursuit of personal development, and a deep belief in the power of art to heal and connect people. Through this process, I’ve learned the importance of perseverance, the value of community support, and the profound impact of sharing one’s vulnerabilities to help others.

I want the world to know that In Fly We Trust and our M.E.S.H. Books are more than just products; they are a testament to the strength of the human spirit and the transformative power of art. We’re here to make a difference, one page at a time, helping individuals find peace and purpose through creativity.

If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
Oh, I love it when friends visit! There’s nothing like watching someone’s face light up as we drive into the city and it emerges like magic from behind the hills. First off, I’d pick ’em up and head straight to the T.M. Berry International Friendship Park. We’d grab a couple of RedBikes and cruise into downtown, feeling the pulse of the city with every pedal.

Our ride would take us up the hill past the Cincinnati Reds’ stadium, then we’d wind our way to Findlay Market. There, we’d soak up the local flavors, history, and vibrant culture. Next stop? Washington Park for some live music, surrounded by the buzz of the community.

Can’t miss the Ohio Bookstore on Main Street, a treasure trove with four floors of books. It’s like stepping into another world. And of course, the public library is a must-see for any visitor.

On our way back to the river, we’d stop on Vine Street in OTR to grab some drinks or desserts, just cruising and enjoying the vibe. We’d even swing by the Black Music Hall of Fame to cap off a perfect day. Just imagine the stories we’d share, the memories we’d make—man, that’s what life’s all about.

The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
I’d love to give a shoutout to some key pillars that have been instrumental in my journey. First up, a huge thanks to the Russell Tech Business Incubator (R.T.B.I) of Louisville. Their incredible support and direction have been invaluable, giving us the tools and guidance needed to navigate the often turbulent waters of entrepreneurship.

Flywheel Cincinnati also deserves a recognition. They’ve been a game changer by sharpening our focus and elevating our business approach through exposure to seasoned experts and their deep wells of insight.

This journey would be incomplete without mentioning my daughter Assata and my son Ausar. Assata has been a cornerstone in our sales strategy and business growth from the very beginning. Ausar continues to inspire me every day to push our limits and aim higher. Their involvement and inspiration are what truly energize me to keep striving for greatness. They aren’t just part of my story; they’re key characters in what makes this all worthwhile.

Adding to that, I can’t overlook the incredible support and expertise that Shaquanna Metcalf brings to our team. Shaquanna has been a key player in expanding our reach through engaging workshops and programming. Her depth of knowledge and genuine empathy make her a valuable asset. Having worked together on various projects over the years, her contributions are crucial as we continue to evolve and impact more lives. Shaquanna’s ability to connect with people and her profound understanding of our mission truly help propel us toward a promising future.

Website: https://inflywetrust.com/pages/who-is-jide-fresh

Instagram: https://www.instagram.com/inflywetrustinc/

Linkedin: https://www.linkedin.com/in/brandonhillcincy/

Youtube: https://www.youtube.com/@inflywetrust8375/videos

Nominate Someone: ShoutoutOhio is built on recommendations and shoutouts from the community; it’s how we uncover hidden gems, so if you or someone you know deserves recognition please let us know here.