Meet Dara Broadous | Fashion Designer & Creative

We had the good fortune of connecting with Dara Broadous and we’ve shared our conversation below.

Hi Dara, why did you pursue a creative career?
Ever since I was a child, an artistic career was not just a dream—it felt the only path for me. Growing up in the UK as a child of Nigerian immigrants, I found myself irresistibly drawn to the world of arts. Be it painting or music, I was captivated by the limitless freedom these forms of expression offered. They allowed me to transform the figments of my imagination into reality, a magical process that continues to fascinate me.

I remember receiving my first sewing machine at the age of 8. It wasn’t just a gift; it became my portal to a world of endless possibilities! My bedroom walls, plastered with my fashion designs, stood as a testament to this growing passion. I knew, with unwavering certainty, that my future lay in fashion.

As I approached college age, fashion remained the only career path that resonated with me. It felt authentic, an extension of my identity. However, this was a period of conflict, too. My parents, rooted in traditional Nigerian values, envisioned a more conventional career for me—perhaps as a lawyer, doctor, or engineer. Their perspective was shaped by a desire for stability and security, traits often associated with these professions.

Despite their concerns, I found myself unable to genuinely consider any path other than the arts. The thought of a different career felt like abandoning a crucial part of who I am. The arts, with their boundless capacity for expression and creativity, were not just a career choice for me; they were a calling. In this world, every day is unique, filled with new challenges and opportunities to express myself. It’s a journey that I embrace wholeheartedly, one that continually allows me to evolve and grow both as an artist and as an individual.

Alright, so let’s move onto what keeps you busy professionally?
My journey at Abercrombie & Fitch began three years ago, starting as an assistant designer at Gilly Hicks designing intimates, now designing activewear. During this time, I’ve been fortunate to contribute to several projects that hold special significance for me. A highlight of my career was participating in the creation of the 2022 Black History Month product line. Collaborating with our BIPOC Associate Resource Group and other Black associates, we crafted the ‘For Justice, For Growth’ campaign. Not only did I have a hand in shaping this impactful product, but I also had the unique opportunity to feature in the campaign’s photoshoot. This collection was more than just apparel; it was a platform to amplify Black voices and celebrate our history and culture.

Currently, I’m immersed in an exciting project for Black History Month 2024. This year’s design is a tribute to the incredible resilience and creativity of African Americans, drawing inspiration from the Harlem Renaissance. Despite the pervasive racism of the era, this period witnessed a flourishing of Black artistic and cultural expression. My design encapsulates the joy and liberation of the Lindy Hop, a dance that epitomizes freedom, connection, and celebration. (This work is particularly close to my heart, and I’m excited about the possibility of sharing the graphic with you, especially if this article is set to be released in February.)

Discovering my passion for creating more inclusive spaces has been a transformative part of my journey, especially following my ADHD diagnosis earlier this year. This revelation was eye-opening, providing answers to questions I didn’t know how to articulate before. It’s sharpened my awareness of how our society often overlooks neurodiversity and disabilities in general. This realization has ignited a determination in me to advocate for inclusivity. Starting in 2024, I’m stepping up as a sub-committee leader for our new ABLE and allies ARG, focusing on which supporting those that identify with or are an ally to those within the disability community. Additionally, as a 2024 Columbus Fellow of the New Leaders Council, I’m excited to be part of a cohort dedicated to fostering social and political change in Central Ohio. I’m excited to really begin this journey of trying to make the world more inclusive than I found it.

Aside from my projects at A&F, I love to continue pushing my creative boundaries through various art forms, using art as a form of self-care. I appreciate how grounding art can be, and I’ve noticed how dedicating consistent time to art helps with unwinding after long or stressful days. One of my goals for the next year is to be more intentional about documenting my art. Until recently, I only shared my fashion work in my portfolio. But since I adore various art forms, I decided to create a space to share my work and have fun. That’s how my new Instagram account, @madebydarab, came to life. Even though it’s new, I’m excited to showcase some of the projects I’ve worked on, as well as those in progress.

I often hyperfixate on a specific art form and engage with it intensely until I need a change. Understanding this aspect of my brain used to make me feel ashamed, but since being diagnosed with ADHD, I’ve been able to reframe my mindset. Realizing that hyperfixation is a common trait which has actually lead to a lot of amazing things in my life, I’ve learned to embrace my deep dives into new art forms- even if they last only a few months. It’s become a superpower of sorts! Thanks to this, I’ve dabbled in diverse mediums like painting, printmaking, digital art, and much more. I’m thrilled to fall in love with art over and over again!

If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
For a week-long visit with my best friend, we’d dive into the local scene with some must-do activities. Mornings would start with a coffee at Parable, setting the day’s relaxed vibe, followed by Belle’s Bread for irresistible sweet treats. Evenings would bring us to Brass Eye’s rooftop for drinks with a view. We’d enjoy live music and drinks at Ginger Rabbit, and not miss out on karaoke night at Budd Dairy (always gotta bring your A game!).

Adventurous days would include bumper cars and curling at Land Grant, and we’d hone our culinary skills with a cooking class at Sur La Table. To cap it off, we’d have a memorable dinner at Bonifacio. Each of these places offers a unique slice of the area’s fun and vibrant culture, perfect for an unforgettable week.

The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
The journey to where I am today is not a path I’ve walked alone. It’s been a symphony of support, guidance, and inspiration from an entire community that has shaped me and my journey. There have been so many individuals who have contributed to my growth, and their impact is immeasurable.

From my friends who encouraged me to pursue my passions, to art teachers, who nurtured my creative spirit, to my music instructors, who introduced me to the world of rhythm and harmony, each has played a crucial role. They’ve been mentors, cheerleaders, and sources of inspiration, empowering me to express myself fully and face challenges with resilience. Their influence, coupled with the sacrifices and acts of love from my family, has been invaluable in shaping my artistic journey. My dear husband, Caleb, continues to be my biggest support and cheerleader and I am forever thankful for him and the joy it is to be in relationship with him.

But most importantly, I give glory to God for how he’s shaped my journey so far, and I can’t wait to see what’s next!

Website: daraoshunniyi.com

Instagram: @madebydarab

Linkedin: https://www.linkedin.com/in/darabroadous/

Other: I am also a travel agent (Travel with Dara B) www.travelwithdarab.com @travelwithdarab (IG)

Image Credits
Quaylyn Nichelle (portrait photo) Kennedy Carter (BHM Campaign photo)