Meet Isaac Hamlin | Restauranteur

We had the good fortune of connecting with Isaac Hamlin and we’ve shared our conversation below.

Hi Isaac, can you talk to us a bit about the social impact of your business?
At Better Blend, our main goal is to conveniently provide a well-rounded meal that caters to diverse lifestyles, body types, and dietary needs. We take pride in creating blends that not only meet nutritional requirements but also taste indulgent and satisfying. From Brownie Batter to Peanut Butter Pie and Blueberry Cake Donut flavors, we offer a variety of options that appeal to different palates and dietary preferences.

Driven by a mission to make the world happier and healthier, we strive to create a positive impact on a global scale. By making healthy eating more accessible through our flavorful Blends, we can to make a difference in people’s lives.

In a world where appearance and well-being hold increasing importance, our aim is to provide fast, convenient, and delightful options for individuals seeking healthy fast food alternatives.

Can you give our readers an introduction to your business? Maybe you can share a bit about what you do and what sets you apart from others?
Better Blend came to me after I joined the University of Kentucky rugby program. I realized that my nutrition was holding me back from reaching the next level as a player. Team meals made me feel sluggish instead of energized for game day. That’s when I knew I needed to make a change and started experimenting with nutrient-rich smoothies that were light on calories, empty carbs, and sugars. This new diet made a huge difference, and I even ended up being named first-team SEC All-American at the end of the season.

But I knew I had discovered something bigger than just improving my performance on the rugby pitch. I saw an opportunity to create a brand that promotes health, wellness, and nutritious choices. With hard work, creativity, and determination, I opened the first Better Blend location in June 2018. Since then, we’ve been growing rapidly, gaining attention on social media, and expanding to two additional locations. We’ve even started offering franchising opportunities.

At Better Blend, we’ve built a brand around a simple menu that focuses on taste, prompt service, and the use of bold flavors and healthy ingredients. Despite our national expansion efforts, we always strive to stay connected with our local communities and make a positive impact.

Our goal is to provide our communities with healthy products without compromising on taste. Every day, we obsessively improve our menu, creating delicious blends and bowls that make eating healthy a pleasure. We understand that maintaining a healthy lifestyle can be challenging, which is why we want to offer our guests new ways to develop healthy habits while satisfying their cravings. If we want to make the world a healthier place, we must make healthy eating taste as good as, if not better than, the alternatives.

At Better Blend, we offer smoothies that taste like a dessert while still providing a full serving of protein, flax seed, and oats for complex carbs. Our rich and indulgent flavors come from natural ingredients like fruit, nuts, and cacao nibs. We also use natural sweeteners such as organic stevia and monk fruit. We cater to a variety of lifestyles, including vegan, Paleo, Whole30, low-sugar, low-carb, and more.

I believe we have created a competitive advantage and a strong connection with our loyal customers, especially the Millennial and Gen Z generations. Understanding their pursuits, purpose, and purchasing power is crucial not only for our own success but for every market. Better Blend aims to make a significant impact in the national smoothie and QSR (quick-service restaurant) spaces by offering innovative and delicious options that align with the preferences and values of younger generations.

Better Blend currently has 6 locations open, and will have 4 more open by Q2 of 2023.

If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
If my best friend were visiting for a week, I would make sure to show them the best of what the city has to offer. We would start by taking a stroll along the beautiful Riverfront, enjoying the scenic views of the Ohio River and soaking in the atmosphere of the bustling city. To start the day we would head to Sawyer Park for a few rounds of pickleball. After that, we would head to breakfast at Maplewood Kitchen and Bar, For lunch, we would go to Better Blend to get a light lunch that fuels us and doesn’t make us feel sluggish. To experience the local sports culture, attending a Cincinnati Bengals or Cincinnati Reds game would be my go-to. The energy and enthusiasm of the fans are contagious, and it would provide an authentic taste of the city’s sports spirit. When it comes to dining options, I would offer a range of upscale establishments like Boca and Orchids at Palm Court to casual eateries like Knockback Knats, there’s something for every palate. We could treat ourselves to a meal at Jean-Robert’s Table, an acclaimed French-American bistro, or grab a burger at the iconic Arnold’s Bar & Grill, Cincinnati’s oldest continuously operating tavern. To cap off our week, we would explore some of the city’s lively nightlife. From trendy cocktail bars to lively breweries, Downtown Cincinnati has an abundance of options. We may visit Sundry and Vice, a popular craft cocktail bar, or head to Taft’s Ale House.

The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
I am thrilled to dedicate this story to my remarkable Better Blend Leadership team, with special recognition to our leadership duo, Macy Stiles and Kim Hamlin (Kim also happens to be my sister). These two individuals consistently surpass expectations, pouring their hearts and souls into our company through their boundless creativity, countless hours of hard work, and unwavering commitment. They are truly deserving of this spotlight.

Website: https://www.betterblend-smoothies-bowls.com/

Instagram: https://www.instagram.com/betterblendofficial/

Linkedin: https://www.linkedin.com/company/better-blend

Facebook: https://www.facebook.com/betterblendofficial/